Armani beauty organic social media

As part of the social media team for Armani beauty, I was responsible for producing compelling copy and concepts for captions and creative assets published across their social media channels. This involved adopting the precise Armani tone of voice, adapting messaging from existing cross-channel campaigns, tailoring content used in collaborations with celebrity ambassadors, and covering high-profile events like the Venice Film Festival.

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Pedigree Ranchos Social Campaign

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Whiskas 'Fussy Cat' Campaign